Alex Allwood Navigation
  • Home
  • About
    • Customer Empathy Book
  • AI Workshops
  • Consulting Services
  • Keynote Speaker
  • Contact Alex
  • Home
  • About
    • Customer Empathy Book
  • AI Workshops
  • Consulting Services
  • Keynote Speaker
  • Contact Alex

Tag Archive

Below you'll find a list of all posts that have been tagged as “Marketing Leadership”

The Most Dangerous Phrase in CX: “We Know Why Customers Leave.”

Alex Allwood February 18, 2026 CX Leadership, Marketing Leadership

In most organisations, churn is silent. Customers rarely complain at the point of exit. Their decision to leave is typically made earlier, triggered by accumulated friction or a competitive alternative …

Read More
CMOcustomer churncustomer retentionCX LeadershipMarketing Leadership



  • Home
  • About
  • AI Training Workshop for Teams
  • Consulting Services
  • Customer Empathy Book
  • CX+ Blog
  • Keynote Speaker
  • Contact Alex Allwood
Copyright © 2026 Alex Allwood / Privacy Policy