Customer Experience News 148: CX Recession Proofing, The CXO, Temkin Interview & Vaynerchuk on Empathy

Alex Allwood ALEX ALLWOOD, Customer Experience, Customer Experience News, customer-centric culture, CX, QUICKBITE

How CX Can Recession-Proof Your Business (1-2min)
With the ‘R’ word on everyone’s lips lately, this timely article from CMSWire argues that a renewed focus on customer experience will not only help your business weather a recession, but will help put it in a position to excel.     
Why Every Company Needs a CXO (1-2min)
From Harvard Business Review, this article by brand-building expert Denise Lee Yohn makes a strong case for integrating and aligning customer experience (CX) and employee experience (EX) responsibilities into a single Chief Experience Officer role.  
Ouch! Temkin Rates the CX Industry (2-20min)
Best-selling author and customer experience consultant Adrian Swinscoe interviews CX legend Bruce Temkin on the the current state of the customer experience industry and what the next focus should be. Read the key takeouts or download the twenty-minute interview.     
Gary Vaynerchuk on Consuming Humans (1-2min)
Marketing genius and entrepreneur extraordinaire, Gary Vaynerchuk, shares his thoughts on the ‘incredible power of empathy’ and how empathy became one of the keys to his business success.