Adapting to New World Customer Behaviour (2min) Adrian Swinscoe shares some highlights from the latest research on how the coronavirus pandemic is reshaping customer behaviour and warns that CX practitioners should …
Time to Get Customer Experience Fit
Now is the time to get CX fit by improving your Customer Journey Mapping skills. And because we’re in the gift giving spirit, when you reserve your place in February’s Customer …
Marketing Mag Opinion Piece – How to leverage CX’s competitive advantage
First published in Marketing Mag: https://goo.gl/brQmm1 Companies need to walk the walk after all the CX talk, writes Alex Allwood. In today’s experience economy there are two kinds of marketers: the …