Shaping the Customer-Centric CMO (3-4min) Customer-centric companies such as Amazon, Sephora and Starbucks are outperforming their competitors and setting the standard when it comes to understanding and satisfying customer needs and …
Customer Experience News 76: Sydney Workshop Wrap, Customer-Centric Leaders and AI
Journey Mapping Workshop – WOW! (2min) Our first Customer Journey Mapping Workshop in Sydney this week was a great success. Everyone approached the day with enthusiasm – giving 100% energy, exploring new …
Customer-Centric #GrowthHack 6 – Rescue Remedy for Failing Customer Experience Programs
See this Customer-Centric #GrowthHack live on Alex’s Facebook here Sometimes in my consulting work I’m called in to get things back on track – the ‘CX Fix It’. The Challenge …
Customer-Centric #GrowthHack 5 – Marketing-It Internally (Part 2)
When I started writing my latest #GrowthHack on Marketing-It Internally, I quickly realized there was way too much interesting content for just one post. Part 1 & 2 In Part …
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