CX Insight – 3 Mapping Mantras (1min)In this week’s CX Insight Alex Allwood shares her ‘3 Mapping Mantras’ to help CX enthusiasts focus their energies and efforts in 3 critical areas …
Customer Experience News 133: Customer Care, CXM, Culture & Survey Fatigue
CX Insight – Going Beyond Caring for Customers (1min) Alex Allwood shares her CX insight on why great customer experience requires an attitude of caring ‘about’ rather than ‘for’ your customers. What is …
Customer Experience News 121: Bridging Silos, CXM Trends & Professional Development
Changing the Silo Status Quo (3min) In Oracle’s SmarterCX this week, Alex Allwood’s feature article explains why customer empathy is the key to bridging organisational silos that impede customer experience efforts and how empathy enables …