Article first published in CustomerThink, February 1, 2019 ‘Short-termism’ has become the enemy of CX transformation. We have developed a preoccupation with what is happening now, quick wins, next month’s …
Customer-Centric #GrowthHack: Activating Customer Alignment
Coming together is the beginning. Keeping together is progress. Working together is success. Here’s the truth about evolving to a customer-centric culture – if your leadership team is not aligned …
Customer Experience News 99: #GrowthHack, Co-Creating Value, CX Trends & AMP
#GrowthHack Communication Key to CX Transformation (2min) This week Alex Allwood writes on the importance of formalising an internal customer communication program, to maintain momentum in the delivery of your customer …
Customer-Centric #GrowthHack: Communication is Key to CX Transformation
I often hear this comment from clients and colleagues, “Our customer experience transformation is so slow”. From my conversations I get the strong sense they feel frustrated and unsupported in …