CEO’s Who ‘Do’ (2min) After a couple of weeks’ absence globetrotting the virtual stages of the world, Alex is back at her desk. This week she discusses how two client …
Customer Experience News 203: Culture: Lego & GSK on Customer Centricity, Loyalty: A New World of Customer Loyalty? and Supply Chain: Speed & Flexibility the Key
Culture: Lego & GSK Talk Customer Centricity (2min) Who owns customer centricity? CMO’s from Lego and GSK discuss how customer centricity is informing agile and responsive organisational behaviour, how they are …
Customer Experience News 163: Top 50 CX Brands, NAB’s Customer Culture, Assessing CX Governance, What’s in a Name?
Top 50 CX Brands Revealed (2-3min)The latest KPMG Customer Experience Excellence report ranks the top 50 CX brands in Australia, but warns that a siloed approach in many businesses is limiting the effectiveness of …
Customer Experience News 135: CX Insight, CRM & CX Implementation and Future CX.
CX Insight – The Joyless Shopping Experience (1min) Alex Allwood shares her CX insight on on how great product experiences are so often compromised by poor experiences in servicing and technology. How …
Customer-Centric #GrowthHack: Activating Customer Alignment
Coming together is the beginning. Keeping together is progress. Working together is success. Here’s the truth about evolving to a customer-centric culture – if your leadership team is not aligned …
Decision Making with Customer Empathy
“The biggest deficit that we have in our society and in the world right now is an empathy deficit. We are in great need of people being able to stand …
Customer-Centric #GrowthHack: Are you a CX Champion or CX Enabler?
Somewhere this week I read or heard someone relay the proverb, ‘To go fast, go alone. To go far, go together.’ Its relevance might be lost on some however, for …
Customer-Centric #GrowthHack: 5 Essential Qualities of a Customer-Centric Leader
Whilst it would seem that leading a customer experience transformation is a rock star role, the reality is that it’s anything but; with some practitioners managing dual roles simultaneously until …
Customer Experience News 89: CBRE, Culture Killers, Linking Customer & Purpose
Click here to book your February Customer Journey Mapping Masterclass Partnering the Key at CBRE (3min) Interviewed for CMO, Shelley McDowell, director of customer experience at property company CBRE, shares her insights on the …
Customer Experience News 79: Customer First, Cultural Change & CX Reality Check
Why Customer Experience Belongs to the Customer (2-3min) A timely reminder from experience design expert Brian Solis about the true meaning of Customer Experience, and how organisations that talk about the …
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