Carnival Does a Disney (5-6min) Carnival has taken a lead from Disney’s MagicBand technology and introduced wearable tech to its 3,500 passenger cruise ship Regal Princess. In this article for Fast …
Customer Experience News 78: McKinsey, Customer vs Product and CX Success
Journey Mapping Workshop – Sydney You Nailed It! We hit the ground running and took a deep dive into customer understanding at last week’s Customer Journey Mapping workshop in Sydney. Great …
Customer Experience News 77: The Customer-Centric CMO, Go-Jek & Future Retail
Shaping the Customer-Centric CMO (3-4min) Customer-centric companies such as Amazon, Sephora and Starbucks are outperforming their competitors and setting the standard when it comes to understanding and satisfying customer needs and …
Customer Experience News 76: Sydney Workshop Wrap, Customer-Centric Leaders and AI
Journey Mapping Workshop – WOW! (2min) Our first Customer Journey Mapping Workshop in Sydney this week was a great success. Everyone approached the day with enthusiasm – giving 100% energy, exploring new …
Customer Journey Mapping Workshop – WOW!
“Great feedback from my team members who participated yesterday – thanks Alex.” Customer Experience Team Leader, NSW Department of Education. Our first Customer Journey Mapping workshop in Sydney was a …
Customer Experience News 75: LinkedIn Customer & Culture, Experiential Design, Melbourne Workshop & Super Retail
How LinkedIn Links Customer & Culture (2-3min) According to LinkedIn’s VP of Customer Operations, the company’s phenomenal success is driven by a culture where employees at every level of the business …
Customer-Centric #GrowthHack 6 – Rescue Remedy for Failing Customer Experience Programs
See this Customer-Centric #GrowthHack live on Alex’s Facebook here Sometimes in my consulting work I’m called in to get things back on track – the ‘CX Fix It’. The Challenge …
Customer-Centric #GrowthHack 5 – Marketing-It Internally (Part 2)
When I started writing my latest #GrowthHack on Marketing-It Internally, I quickly realized there was way too much interesting content for just one post. Part 1 & 2 In Part …
Customer Experience News 72: Forrester CX Index, Tom Kelly on Innovation, Amazon Reviews and Journey Mapping Workshops
Forrester Points to Emotion Before Execution (3-4min) According to CX expert Jeanne Bliss, the key takeaway from Forrester’s recently released US 2017 Customer Experience Index, is successful CX brands focus …
Learn-by-Doing: Customer Journey Mapping
Learn-by-Doing If you’re like me you learn a lot faster by doing! That’s why I’ve designed my Customer Journey Mapping workshops as an interactive learning experience – so you’re developing …