Customer Experience News 97: Customer-Centric Culture, CX Budgets and Leadership

Alex Allwood Customer Experience, Customer Experience News, customer-centric culture 0 Comments

4 Strategies to Inspire a Customer-Centric Culture (3min) Even the most well-resourced customer experience program cannot succeed without employee buy-in across the business. This article from CustomerThink outlines four simple, yet …

Customer Experience News 84: #GrowthHack, Co-Design and CX vs Brand

Alex Allwood AMAZON, CO-DESIGN, Customer Experience, Customer Experience News 0 Comments

#GrowthHack Are You CX Ready? (4min) This week’s Customer-Centric #GrowthHack asks, is your business customer experience ready for Amazon’s arrival? Alex discusses market disruption and the source of future competitive advantage. Using Co-Design …

Customer Experience News 81: Netflix, Zappos, Virtual Reality and Loyalty

Alex Allwood Customer Experience, Customer Experience News, Customer-Centric, EMPATHY 0 Comments

Netflix a Customer-Centric Champion (2-3min) In contrast to the usual heavy handed policing of copyright and intellectual property in the video-on-demand space, Netflix demonstrates true customer-centricity in this ‘cease and desist’ …

Customer Experience News 75: LinkedIn Customer & Culture, Experiential Design, Melbourne Workshop & Super Retail

Alex Allwood Customer Experience, Customer Experience News, Customer Journey Mapping 0 Comments

How LinkedIn Links Customer & Culture (2-3min) According to LinkedIn’s VP of Customer Operations, the company’s phenomenal success is driven by a culture where employees at every level of the business …

Customer Experience News 74: #GrowthHack 6, Airbnb’s Experience Design, Tesla and Lottery’s Campaign Fail

Alex Allwood #GrowthHack, Customer Experience, Customer Experience News 0 Comments

Customer-Centric #GrowthHack 6 (3min) Alex Allwood’s Customer-Centric GrowthHack this week looks at why customer experience initiatives often fail, the reasons CX strategies lose traction and how to remedy the situation …